Migrate Without Losing What
You've Already Built
What's at Risk in a Bad Migration
- Years of accumulated SEO authority, reset overnight by broken redirects
- Order history, customer accounts, and content lost in transfer
- Days of downtime during a "quick" platform switch
- A "new" site that's actually slower than the one it replaced
None of this is inevitable — it’s what happens when migration is treated as a copy-paste job instead of an engineering project.
Maintenance Plans
Step 1 — Full Site Audit & Data Mapping
Most maintenance plans run an update and walk away. We test every update in a staging environment first — because a plugin update that silently breaks your checkout page is worse than the vulnerability it patched.
Step 2 — SEO Preservation Plan
Complete redirect mapping (301s) from old URLs to new, metadata migration, and pre/post-launch rank monitoring so your organic traffic doesn’t reset to zero.
Step 3 — Build in Parallel
The new platform is built and tested in a staging environment while your current site stays fully live and operational.
Step 4 — Data Migration & QA
Products, content, users, and order history transferred with checksums and manual QA — not a one-shot automated import you hope worked.
Step 5 — Zero-Downtime Cutover
DNS and hosting cutover scheduled and executed to minimize or eliminate downtime, with rollback plans in place if anything’s off.
Step 6 — Post-Launch Monitoring
30-day monitoring window tracking rankings, uptime, and performance to catch anything a standard QA pass might miss.
Migrating From
Magento
architecture mapped to your actual traffic, content, and team workflow
Drupal / legacy CMS
full content architecture rebuild with SEO-safe redirects.
Shopify
Moving to WooCommerce for more pricing/catalog flexibility without losing store history.
Bloated legacy WordPress
rebuilding on a clean, custom foundation without losing your existing rankings.
Frequently Asked Questions
Will our Google rankings survive the migration?
Preserving them is the primary goal of our process, not an afterthought — full redirect mapping and monitoring are standard, not optional add-ons.
How much downtime should we expect?
Our standard approach targets zero or near-zero downtime through parallel builds and planned cutovers.
How long does a typical migration take?
Depends on catalog/content size — we provide a specific timeline after the initial audit, not a generic estimate.